Axe's Twitter account took down a commenter criticizing them for mocking a proposed Straight Pride Parade. (Photo: Gordon Chibroski/Portland Press Herald via Getty Images) The men’s grooming brand — ...

Axe Body Spray made a bold declaration on Twitter: It supports gay rights and won't be at the controversial Straight Pride Parade set to be held in Boston this August. The statement on Wednesday began ...

The men’s grooming company Axe on Thursday attempted to distance itself from the pro-Trump rioter who apparently left a can of its body spray behind during the Capitol breach. “We’d rather be lonely ...

How do you engineer a virtually unbeatable grooming product for men--and now women--that promotes passion? The answer isn’t in the chemistry. It’s in the marketing. The Axe World Descends Into ...

HARLESTON, England—A few years ago, retired police officer Sam Bryce posted a question on the U.K. Facebook group “Ladies Who Lamb.” A ram she owned had become very ill-tempered and was picking on his ...