Add Yahoo as a preferred source to see more of our stories on Google. “The Denim Cowboy” arrives amid heated discourse sparked by American Eagle’s latest ad campaign starring Sydney Sweeney. When ...

Beyoncé might have a song titled “Levii’s Jeans,” but her connection to that particular article of clothing just got more formal. Parkwood Entertainment, the superstar singer’s company, posted a video ...

Add Yahoo as a preferred source to see more of our stories on Google. Beyoncé and Levi’s officially unveiled their ad campaign on Monday. The collaboration comes after the Grammy-winning singer gave ...

Beyoncé’s work with Levi’s under the “REIIMAGINE” campaign represents a powerful blend of nostalgia and reinvention. Through a series of cinematic chapters, beginning with “Launderette,” then “Pool ...

Megyn Kelly blasted Beyoncé as “artificial” and “fake” after the singer was featured wearing a blonde wig and decked out in denim in a new ad campaign by jeans giant Levi’s — reginiting a ...

Good morning. Levi Strauss & Co. is betting its collaboration with superstar and trendsetter Beyoncé will accelerate the momentum of its already growing women’s business. Harmit Singh, chief financial ...

Levi’s is leaning in with two things that very few fashion brands can match — 172 years worth of history and a tie-up with Beyoncé Knowles-Carter to bring it to life. Outside the rarefied world of ...