For businesses looking to innovate more successfully, combining the principles of creativity theory and design thinking may ...
Rapid prototyping processes, part of design thinking, can lead to an abundance of fresh ideas. In last week’s column, we shared how biopharmaceutical company AbbVie uses design thinking to humanize ...
The following is the second of two excerpts from The Way to Design, a guide to becoming a designer founder and to building design-centric businesses. It was adapted and reprinted with the author’s ...
In the early 2000s something new appeared on the education scene, adapted from the worlds of innovation and business where it was developed. It was called, simply and descriptively, design thinking.
The endless succession of failed projects forces one to question why success is elusive, with an extraordinary number of projects tangling themselves in knots. These projects are like a child's string ...
With The Design of Business, Roger Martin demonstrates how companies can successfully adopt the methodologies and perspectives that designers use to solve problems and run more efficient, effective ...
Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...
What is “design thinking,” and why does it belong in America’s classrooms? Actually, as cognitive scientist Lindsay Portnoy explains in this post, many teachers are already using design thinking but ...
An approach that promised to democratize design may have done the opposite. When Kyle Cornforth first walked into IDEO’s San Francisco offices in 2011, she felt she had entered a whole new world. At ...
Design Thinking is the name of a formal innovation process used by many leading organizations such as P&G, Mayo Clinic, Bayer, and others. While Design Thinking came out of product development and ...
I did not expect to begin my sixth year of teaching standing baffled before a folding table covered with tin foil, pipe cleaners, and mysterious mini-motors, but I suppose that I shouldn’t have been ...
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