AdRoll, an AI-powered multi-channel advertising platform, today released the Q2 2026 edition of its State of Digital Advertising Report, revealing a growing divide between prospecting and retargeting ...

Running an ecommerce brand you often encounter visitors who browse and leave without buying. Re-engaging these potenti ...

AdExchanger.com is “opening the kimono” on its recent retargeting – or do you say “remarketing” – campaign. Disclaimer: the following should not be perceived as an endorsement of the vendor used ...

J.B. Rudelle is CEO of Criteo, a pay-per-click, personalized retargeting company. AdExchanger.com: Why move into the U.S. market now? JBR: Criteo spent 3 years focused on R&D, building the most robust ...

The display retargeting platform being tested by a handful of brands, such as MetLife, will compete with Dotomi or FetchBack, as well as large data providers, such as Experian, according to Scott ...

StrongMail has integrated email display retargeting capabilities into its flagship Message Studio email and cross-channel marketing platform. With the introduction of email display retargeting ...

Website visitors are fickle. There, I said it. The majority of people entering your website will very likely leave without taking the action you want them to take. There are tons of factors that drive ...

Dillon Smith, emarketing and social media manager at Golfsmith, a specialty retailer of golf and tennis equipment, apparel and accessories, has been working independently both with Kenshoo and Criteo ...

You visit a website. You leave without buying anything. You go to Facebook, and there’s an ad for the thing you just passed on purchasing. “Hmmm, that’s funny,” you might think. Then, you see ads for ...

There’s a lot of talk in the online advertising industry of late about retargeting. Google are pushing advertisers to use their own “remarketing” offering and more ad networks than ever before are ...

Lee Puri is Co-Founder at Media iQ Digital. Here he discusses the centralisation of re-targeting and why prospecting in display will be good for the industry. Many advertising agencies and clients ...