USA Today

The viral 'Ice Bucket Challenge' is back over a decade later – but with a new mission

I still remember the cool rush of ice water splashing over my head in summer 2014, my body bracing itself for inevitable shivers. The original “ALS Ice Bucket Challenge” was inescapable — if you weren ...
AOL

It's cold. It's wet. It's for a good cause. Why the Ice Bucket Challenge is back after more than a decade.

This spring, social media is once again full of people dumping buckets of water on their heads. The famed Ice Bucket Challenge has returned — and while it may look the same as it did at the height of ...
People

The Ice Bucket Challenge Is Back: Why Some Are Criticizing the 'Rebranding' of the Viral Trend 11 Years Later

Students from the University of South Carolina started a recent campaign using the ice bucket challenge to raise mental health awareness Zoey Lyttle is a Society & Culture Writer-Reporter at PEOPLE.