Add Yahoo as a preferred source to see more of our stories on Google. In Hip Hop, a stage name isn’t just a name. It’s a brand, a persona, a reinvention. But behind every rap alias is a real name, a ...

Add Yahoo as a preferred source to see more of our stories on Google. In music, reinvention isn’t just about switching up your sound — sometimes, it starts with the name. From early mixtape eras to ...

Today’s biggest rappers aren’t just selling music. They’re building brands. From Jay-Z and Drake to Bun B and Pharrell, ...

Hip-hop has never been more popular than it is today, but many fans probably still wouldn’t know who Aubrey Graham is, even though they stream his songs every day. Going back to the early days of rap ...

West Coast rap has a rich history of female artists who pushed the sound forward. Women on the West Coast brought a range of styles, from lyricism to party anthems. These artists left an indelible ...