Organizations of all sizes acknowledge the importance of consumer research. Multinational companies use advanced analytics and conduct large-scale studies to better understand their target market.

Director of Scholarship at Change Management Unit at the Vice Chancellors' office; Professor and Head of Archie Mafeje Research Institute, University of South Africa Re-search is a dirty word.

Capstone courses integrate knowledge, concepts, and skills associated with an entire sequence of study in a program. This method of assessment is unique because the courses themselves become the ...

International Review of Education / Internationale Zeitschrift für Erziehungswissenschaft / Revue Internationale de l'Education, Vol. 33, No. 2 (1987), pp. 159-170 (12 pages) In the methodological ...

Peer review of academic programs is a widely accepted method for assessing curricular sequences as well as course development and delivery. Using external reviewers is a useful way of analyzing ...

Wānanga is becoming an increasingly common practice utilized by Māori researchers today, with deep roots in Māori and iwi tikanga, culture, and rituals of learning and knowledge transmission. There is ...

JMR publishes articles representing the entire spectrum of research in marketing, ranging from analytical models of marketing phenomena to descriptive and case studies. Publisher Information Sara ...