The latest iteration of what’s billed as America’s longest-running PSA shows the iconic bear guiding viewers through years of wildfire prevention tips. Over the past 80 years, Smokey Bear’s iconic ...
The longest-running public service announcement in the U.S. turns 80 years old today. Its message is simple and one you’ve heard many times before: “Only you can prevent wildfires.” Smokey Bear, the ...
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