One of the easiest and most straightforward methods of growing an audience on TikTok is to use hashtags. While it’s possible to gain traction for your videos without using TikTok hashtags, they do ...

The time has come when views on Tik Tok are the top priority, when adults don’t fall asleep without watching popular videos, and children start filming on Tik Tok before they have learned to connect ...

Forbes contributors publish independent expert analyses and insights. John Brandon covers social media trends. @johnbrandonmn The question to answer right away is: What does it mean to go viral on ...

The hashtag “West Elm Caleb” now has more than 60 million views on Tik Tok as women are accusing the unnamed man of serial dating and “love bombing.” NBC News’ Joshua Johnson is joined by New York ...

TikTok removed the hashtag #lettertoamerica from its search function after videos about Osama bin Laden’s 2002 “Letter to America” went viral on the platform and were re-uploaded to the social media ...

The way hashtags are being used on TikTok is changing. While it’s usually not best practice to litter your uploads with dozens of hashtags, it can be helpful when it comes to accessing subcultures and ...

TikTok is preventing users searching for "skinnytok" - a hashtag which critics say directs people towards content which "idolises extreme thinness." Content associated with the hashtag includes videos ...

When congressional Republicans this month repeated their long-running calls for a nationwide ban on TikTok, they highlighted a data point they said was proof of the app’s sinister underpinnings: The ...