Ever get shut down by a prospect after asking a yes-no question? It happens too often to sellers of all levels. Using yes-no questions makes it too easy for your prospect to say, “no.” We’ve all been ...

Think you know your friends and family well? Put your expertise to the test with these lightning-fast yes or no questions. Answer them rapid-fire or let the responses simmer and stew for a bit.

Find today’s readings here. “Let your ‘Yes’ mean ‘Yes,’ and your ‘No’ mean ‘No.’ Anything more is from the Evil One.” I sometimes find yes-or-no questions brusque, perturbing, even unsettling. It’s ...

How do we measure the amount of information in a message? By counting the minimum number of yes or no questions needed to identify it, early communication theorists defined the bit and laid the ...