Elon Musk has officially announced a new project under his AI company, xAI, called “Marcohard.” A tongue-in-cheek knock at Microsoft, the new company will aim to simulate the latter using only artificial intelligence (AI).

Musk has toyed with the idea of Macrohard for a long time now, even making public comments about it. In 2021, he had posted on X: "Macrohard >> Microsoft." Last year, he reshared that post after a major Microsoft outage disrupted services for millions of users around the world.