It allows customers inside Walmart Discovered to enter an immersive shopping experience where they can uncover a free monthly virtual item unlocked with the purchase of a Roblox gift card at Walmart.

Walmart Discovered launches on Roblox The retailer wants users to discover games, indie experiences and virtual items that are voted on by the community.

Another big company has made its mark on Roblox. Find out what Walmart is offering with its new pass here!

Walmart is returning to Roblox, but this time with a virtual world where gamers can discover new virtual items and accessories to personalize their experience, not browse or shop items from ...

Hold onto your headsets! Today, Walmart is announcing the launch of two new immersive experiences in the metaverse mega-platform, Roblox. Called Walma ...

Marking a new Roblox experience, Walmart has introduced Supercampus, a back-to-school-themed game, the retailer announced Wednesday. Players aged 13 and up can solve puzzles and play using ...

Sam’s Club is using Roblox to offer real-world deals through gameplay. Retailers like Walmart and others are increasingly investing in virtual platforms like Roblox to ...

Walmart's current metaverse experiments with Roblox, titled "Walmart Land" and "Walmart's Universe of Play," launched last month to much fanfare.

Walmart Inc. released two sites on Roblox Corp.'s "metaverse mega-platform" Monday, just in time for the holidays, and one of those sites is aimed squarely at a demographic the platform has ...