News

Is all publicity really good publicity? What we’ve learned from American Eagle

At the end of the day, the goal of a good retail campaign is twofold: to promote sales and showcase brand values, " said ...
Irish Star on MSN14h

Gap taps KATSEYE for new denim campaign after Sydney Sweeney ad backlash

KATSEYE stars in Gap's new fall 2025 campaign fresh off of the heels of Sydney Sweeney and American Eagle facing immense ...
The Mirror US on MSN17h

Rival jean company drops 'inclusive' KATSEYE ad after Sydney Sweeney fiasco

After weeks of Sydney Sweeney and American Eagle receiving backlash for its controversial campaign, a rival denim company has recruited KATSEYE as the star of their new ad ...