News

Global girl group Katseye is stepping into a new spotlight, this time not on stage but in denim. The six-member act, known ...
Gap builds on its legacy of dance-driven campaigns with “Better in Denim,” a new fall campaign starring rising global girl ...
The shoot and corresponding short film notably include a reimagining of Gap’s low-rise, long-and-lean jeans, further proof ...
Better in Denim” nods to the early aughts and return of low-rise denim and will span social media, in-store, influencer ...
Just a month after Sydney Sweeney’s American Eagle campaign faced backlash for its perceived eugenics undertones, Gap teamed ...
Dozens of New York City conservatives gathered for a "Good Genes" party, nodding to Sydney Sweeney's controversial American ...
Gap has launched its Fall 2025 campaign, “Better in denim,” spotlighting the return of its iconic low-rise styles and the ...
The moment is also freshly off the heels of Sydney Sweeney's controversial denim advertisement for American Eagle, which was ...
Unveiling an updated version of the early 2000s staple Long & Lean jeans, the band performs wearing the latest trends in ...
Gap dropped an 'inclusive' jeans ad featuring the girl group KATSEYE after the Sydney Sweeney 'good genes' American Eagle ...
Founded by curator Loren Cronk and L’Agence CEO Jonny Saven, a new mecca dedicated to denim’s past, present and future plans ...