Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...

Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...

As part of the new deal, Paramount has licensed several new services from Nielsen, including the recently accredited “big ...

Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.

The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...

Just in time for the Eagles-Chiefs Super Bowl on Fox on Sunday, Nielsen has increased its out-of-home measurement to now ...

Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...

Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.