Pinterest closed 2024 on a high note, reporting its first-ever billion-dollar revenue quarter in Q4 and an impressive 11 per cent growth in global monthly active users (MAUs). The company’s Q4 ...
Amazon’s advertising business grew 18 per cent in the last quarter of 2024, lodging US$17.29 billion (AU$27.52 billion) in net sales. This growth saw it outstrip Google’s advertising business ...
Our world is changing at a dizzying pace with more tech and data than ever and it can be overwhelming. However, Sam Cousins, chief strategy officer of The Media Store, believes that it’s in this ...
Google has axed its hiring targets to create more diverse, equitable and inclusive teams, following similar moves by Meta. In an email to staff seen by the Wall Street Journal, Google said it ...
Sports Entertainment Network (SEN) is set to kick off its exciting 2025 programming in Western Australia next week, headlined by former West Coast Eagles coach, Adam Simpson, joining the lineup ...
Example has announced its appointment as the retained agency for Etymon, a leader in Sydney’s hospitality scene. Under the partnership, Example will provide strategic PR and brand support to ...
It’s that time of year again; the game of games is set, and all eyes are on the United States as the Kansas City Chiefs take on the Philadelphia Eagles in Super Bowl LIX. But, here in Adland ...
System1 has revealed which iconic Super Bowl ads from the past three decades would still entertain today’s viewers. Testing 15 culturally impactful ads dating back to 1992 with 2,250 U.S ...
Meta’s Nicola Mendelsohn has said that advertisers are “very reassured” about its commitment to brand safety and suitability and its continued investment in the space—despite the company ...
LinkedIn has launched a new campaign in Australia, published on LinkedIn and TikTok, designed to encourage Australian professionals to be brave and explore their job potential in 2025. Building on ...
Paper + Spark was awarded the highly competitive brand awareness campaign for the Financial Advice Association Australia (FAAA). The first phase of the ‘Better off’ campaign was launched in ...
Meta’s latest brand safety victory lap at Davos would have you believe that social media is a safe, well-regulated space for brands. That advertisers have nothing to worry about. In this op-ed ...