According to Bohls, Texas athletic director Chris Del Conte anticipates the spike in NIL budget for this season will likely "one-time exorbitant expense" as they plan to phase out the NIL collective for the revenue-sharing model if it gets approved.

Texas Longhorns reportedly have an NIL budget that blows last year's college football champions out of the water.

According to the Houston Chronicle, the Longhorns will spend between $35 million and $40 million on their football roster for the 2025 season. That staggering figure includes NIL deals via the Texas One Fund and anticipated revenue-sharing allotments, making Texas one of the most aggressive programs in the sport’s new financial era.