In a twist no one had on their bingo card, Gwyneth Paltrow has officially entered the chat. The Shakespeare in Love actress is now a self-declared “temporary spokesperson” for Astronomer, the data company that shot to internet infamy after a viral Coldplay kiss-cam moment exposed more than just shy behavior.

A Coldplay concertgoer captured a CEO and HR director's awkward reaction to being shown on "Kiss Cam," resulting in a viral video with over 30 million views and an investigation.

Company at heart of Coldplay viral video releases tongue-in-cheek clip - The pair's horrified reaction at being caught on camera has been shared online millions of times