North Carolina freshman Caleb Wilson has reportedly signed a multiyear shoe and apparel endorsement contract with New Balance ...

North Carolina freshman Caleb Wilson made waves with his new multimillion-dollar NIL deal before his freshman season with Tar ...

North Carolina forward Caleb Wilson signed a "a multiyear, multimillion-dollar" endorsement deal with New Balance, according ...

North Carolina Tar Heels star Caleb Wilson has a new, massive NIL deal. The forward has reportedly signed a multi-year and ...

Hubert Davis and the North Carolina Tar Heels landed a gem in their 2025 recruiting class, securing a commitment from ...

North Carolina basketball's Caleb Wilson just reportedly secured a huge show deal with New Balance ahead of the 2025-26 ...

In the age of NIL, college athletes have the opportunity to earn thousands — and in some cases, millions — through endorsement deals that use their name, image ...

NWS Raleigh issued a flood advisory for Edgecombe and Wilson counties Monday night that is scheduled to expire at 11:45 p.m.

A man from Rocky Mount is accused of assaulting a teenage driver during a road rage incident on Highway 301 in Wilson.

WILSON, N.C. (WNCT) — Navy Veteran Mick Rankin was invited by the Wilson County Committee on Patriotism to give an annual Memorial Day address. The annual program is scheduled to begin at 10 a.m ...

New York Giants fans saw a spectacle that only one quarterback in the NFL is always good for. The moonball is a Russell Wilson special, and he put it on display ...